The Master of Science in Engineering Management

MG 532 Technical Entrepreneur

                                                                                                               

Tom Mason                                                                                                   

Room:  M246        

Home 812-299-9824                                                                   

Office 812-877-8155                                      

Thomas.Mason@Rose-Hulman.Edu                                               

FAX 812-877-8878                            

TEXTBOOK:Kathleen Allen, Launching New Ventures: An Entrepreneurial Approach, Houghton Mifflin, 2002. Wall Street Journal:  This is a very good source of day-to-day business situations to which you can apply the tools of the course.  While we use examples from this paper, you are not required to subscribe.  You should, however, find some way to be current with major business developments, which will affect the environment of entrepreneurship.

 

Harvard Business Review on Entrepreneurship.  Harvard Business School  Press, 1999. (HBR).  There will also be handouts of supplemental materials.

 

SCHEDULE:  

Topic

  Text

Dates

Introduction : The background issues

Chapters 1& 2     

11/30

Analysis of Resources & Opportunities

Chapters  3 & 4, HBR 1-29

12/7

Is it a viable business? The first look

The CUSTOMER & the Market

ESSAY #1 is due

Chapter 5& 6, HBR 57 87, J. Timmons pp.75 - 111

12/14

The business plan

PRESENTATION OF IDEAS

Developing the Product

 

Chapter 11 + handouts+HBR 29-56

Each student must present an idea for a business.

Chapter 7 + HBR 117-133

1/4

MIDTERM 

 

Sources of information

TEAM WEEK

 Developing the Team

 

Paragraph report to Tom & Lisa

 

Chapters 1-7+11+handouts+class discussions+HBR articles 

Handout

Each student should be on an identified team.

 Chapter 8 + HBR 135 - 147

 

 1/11

 

 

 

 

 

 

1/14

Financial Analysis : A deeper view

 

Determining Distribution & the Value Chain

 

Chapter 9 + handouts +  HBR 89-115

 

Chapter 10

 

1/18

Legal Issues

Other Organization Issues & Intrapreneurship

 

Chapter 12 

Chapter 13, HBR 175-203

 

1/25

 

Operations Issues

The Marketing Plan

 

Chapter 14

Chapter  15

2/1

The Financial Plan & Sources

How does it all end? Growth, Harvest or ?

 

ESSAY #2 is due

 

Chapters  16 & 18,  HBR 149-173

  Chapters 17&19

 

2/8

 

 

2/11

Presentations

 

2/15

 

 

 

FINAL EXAM

 All chapters & other material with emphasis on the second half material.

2/22

 

 

 

COURSE OBJECTIVES:

 

After this course, you should be able to

 

Describe the role of the entrepreneur in the economy.

 Describe the importance of entrepreneurial behavior in organizations

 Identify traits and behaviors needed for successful entrepreneurship

 Use tools of economic analysis to analyze opportunities and efforts

 Apply the knowledge of the basic aspects of a business plan

Communicate effectively in written and oral reports

Describe sources of capital, talent and other resources for entrepreneurship

Maintain a sense of fun and perspective about innovation and entrepreneurship.

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ANGEL This is the Rose-Hulman course management system.  Please check it for the syllabus, weekly notes, and announcements.

 

SNOW POLICY Check your email and/or ANGEL announcements if weather is doubtful.  If all else fails, call Tom or Lisa.  I respect your judgment about class attendance, even if I make it.

 

GRADES:

Exams:                                     50%

Essays:                                    20%

Business Plan:                                                                                                              20%

Class Participation:                    10%             

 

OFFICE HOURS:

 

My schedule gets very full, but I want to be accessible to students.  I am going to try to be in my office from 8:30 to 9:30 on Monday, Tuesday, Thursday and Friday and from 3:30 4:30 on Monday, Thursday & Friday.  You can also arrange another time, and  Lisa (X8463) will try to accommodate you as quickly as possible.  Email and voice mail are great ways to communicate, and I have also provided my home phone number